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Answer engine optimization

Google and AI have already decided who you are.

Every deal, meeting, and reference check starts with a search in Google or an AI chat, and what comes up gets shaped with or without you. Enter your website or LinkedIn to see what they know about you and what's missing.

Free. Real data. Five seconds. No signup.

The three-minute quiz

Take control of your Google Knowledge Panel.

The report shows what Google and AI know about you today. In three minutes, learn how that record gets written and how to take control of what they say about you.

Take the quiz

Free. About three minutes.

The builds.

Ultimate Entity Build

Save $6,000

$4,500

$54,000

a month

12 payments, $54,000 total

total

One payment, same total as monthly

Apply for this build

Everything. Both builds, running together.

  • Everything in the Brand SERP Build
  • Everything in the Pre-Sold Author Build
  • Reddit citation strategy
  • 10 percent off the $60,000 the two cost separately
  • One team holding both builds in parallel

Pre-Sold Author Build

$3,000

$36,000

a month

12 payments, $36,000 total

total

One payment, same total as monthly

Apply for this build

The book that sells itself before it ships. Manuscript, launch, and pre-sale.

Delivery runs the first 6 months. Payments 7 through 12 fund ongoing monitoring and maintenance.

  • A finished book manuscript from your own voice
  • An audio voice clone and voice corpus, exclusive to this build
  • A publishing option at 10 percent of net, no upfront fee
  • Launch-window amplification: ARC copies, retail setup, and a podcast tour

Brand SERP Build

$2,000

$24,000

a month

12 payments, $24,000 total

total

One payment, same total as monthly

Apply for this build

The foundation. Google, Wikidata, and every major AI answer engine, recognizing you as the entity you already are.

  • The Google Knowledge Panel and its qualifying signal set
  • AI answer engine coverage with monthly testing
  • Reddit citation strategy
  • Wikipedia attempt and a Wikidata entry
  • Twelve monthly reports and four quarterly Knowledge Panel verifications

Feature comparison

Ultimate Entity Build

Everything. Both builds, running together.

Google recognition

Google Knowledge Panel with its qualifying signal set
Yes
Wikidata entry
Q-number
Wikipedia submission attempt, resubmitted once if needed
Yes
First-page ownership of your brand search
Yes
Schema.org JSON-LD stack
Yes
Search cleanup
Up to 5

AI answers

Coverage across the major AI assistants
Yes
AI answer testing across the year
48 tests
Reddit citation strategy
Yes

The book

Eight private interviews as your raw material
Yes
Finished manuscript from your own voice
By month 3
Audio voice clone and voice corpus
Yes
Legacy Publishing option at 10 percent of net
Yes
ARC copies, retail setup, and launch sequence
Yes

Podcast, press, and reporting

A launched podcast, produced for you
Up to 8 episodes
IMDb Person page through your podcast credit
Yes
A full website if you do not already have one
Yes
Placed article and five press releases
Yes
Guest placements on established shows
3 shows + launch tour
Monthly executive reports
12
Quarterly Knowledge Panel verifications
4

Pre-Sold Author Build

The book that sells itself before it ships. Manuscript, launch, and pre-sale.

Google recognition

Google Knowledge Panel with its qualifying signal set
No
Wikidata entry
Person entry
Wikipedia submission attempt, resubmitted once if needed
No
First-page ownership of your brand search
No
Schema.org JSON-LD stack
No
Search cleanup
No

AI answers

Coverage across the major AI assistants
No
AI answer testing across the year
No
Reddit citation strategy
No

The book

Eight private interviews as your raw material
Yes
Finished manuscript from your own voice
By month 3
Audio voice clone and voice corpus
Yes
Legacy Publishing option at 10 percent of net
Yes
ARC copies, retail setup, and launch sequence
Yes

Podcast, press, and reporting

A launched podcast, produced for you
Up to 5 episodes
IMDb Person page through your podcast credit
Yes
A full website if you do not already have one
Yes
Placed article and five press releases
No
Guest placements on established shows
Launch tour
Monthly executive reports
No
Quarterly Knowledge Panel verifications
No

Brand SERP Build

The foundation. Google, Wikidata, and every major AI answer engine, recognizing you as the entity you already are.

Google recognition

Google Knowledge Panel with its qualifying signal set
Yes
Wikidata entry
Q-number
Wikipedia submission attempt, resubmitted once if needed
Yes
First-page ownership of your brand search
Yes
Schema.org JSON-LD stack
Yes
Search cleanup
Up to 5

AI answers

Coverage across the major AI assistants
Yes
AI answer testing across the year
48 tests
Reddit citation strategy
Yes

The book

Eight private interviews as your raw material
No
Finished manuscript from your own voice
No
Audio voice clone and voice corpus
No
Legacy Publishing option at 10 percent of net
No
ARC copies, retail setup, and launch sequence
No

Podcast, press, and reporting

A launched podcast, produced for you
3 episodes
IMDb Person page through your podcast credit
Yes
A full website if you do not already have one
Yes
Placed article and five press releases
Yes
Guest placements on established shows
3 shows
Monthly executive reports
12
Quarterly Knowledge Panel verifications
4

The plan

What the first six months look like.

The arc every build runs, from signing to launch.

Month 1

The raw material

Eight private interviews captured. Your Wikidata entry is filed, schema goes live on your site, and the voice corpus records.

Month 2

The show goes live

Your podcast launches and the episode arc begins. The manuscript takes shape from your own transcribed voice.

Month 3

The finished manuscript

Delivered by the end of month three. Cover design, interior layout, and your pre-order page go live with it.

Month 4

The pre-sell opens

The audience sequence starts. Citation surfaces accumulate and Google begins resolving you as an entity.

Month 5

The runway

Podcast tour placements, press and reporting, and the launch sequence line up behind the book.

Month 6

Launch

The book ships to an audience that already said yes. The recognition layer keeps compounding through month twelve.

The playbooks - We wrote the systems we sell.

Every build follows a system we published first. Read the method for the price of a paperback, then apply when you've seen the whole system.

amazon.com/dp/B0H343DR1L
AI or Die book cover

AI or Die: The Small Business Survival Guide to the Artificial Intelligence Revolution

by Mike Partners & Brett K. Moore

5.0

Paperback & Kindle

View on Amazon

The Brand SERP Build playbook

AI or Die

The Small Business Survival Guide to the Artificial Intelligence Revolution

How Google's Knowledge Graph and the AI answer engines decide who gets recognized, and how to install yourself in that layer. The Brand SERP Build runs this system on you.

By Mike Partners & Brett K. Moore

Paperback & Kindle on Amazon.

Read it on Amazon
amazon.com/dp/B0H2Z1H7DR
The Book on How to Write a Book book cover

The Book on How to Write a Book: A Systems Approach to Quickly Write and Sell a Book as an Executive

by Mike Partners

5.0

Paperback & Kindle

View on Amazon

The Pre-Sold Author Build playbook

The Book on How to Write a Book

A Systems Approach to Quickly Write and Sell a Book as an Executive

How an executive writes a real book from their own voice and sells it before it ships. The Pre-Sold Author Build runs this system on your book.

By Mike Partners

Paperback & Kindle on Amazon.

Read it on Amazon

Questions people ask - Frequently asked questions

How it works

How is this different from an SEO agency?
SEO agencies chase rankings for keywords. We install the entities Google's Knowledge Graph and AI answer engines already trust. Different work, different infrastructure, different outcome.
Why does it take 6 to 12 months?
Wikidata takes 30 to 90 days for entity approval. Google's Knowledge Graph rebuilds every quarter. AI answer engines cite you based on citation surfaces that need to accumulate. We're not slow. The underlying systems are.
Why is Reddit citation strategy inside a Google visibility build?
Roughly 40 percent of AI answer engine citations across ChatGPT, Claude, and Perplexity come from Reddit. Executives with formal careers don't naturally think of Reddit as a career-authority platform. That's exactly why it's an underused citation surface. And that's the opening.

What you get and keep

What if my Google Knowledge Panel doesn't appear?
We install the infrastructure that makes panels possible. Panels themselves are Google's editorial decision. No vendor can guarantee them. What we do guarantee: verifiable Wikidata entity, structured data indexed, AI answer engines recognizing you.
What do I own when we're done?
Everything. The Wikidata Q-number is yours forever. The schema markup lives on your domain. The Reddit account, the citation surfaces, the entity home, all owned by you. We install. We don't hold hostage.

The instant report

What data do you actually pull to generate my report?
Live queries to Google's Knowledge Graph API, Wikidata SPARQL, your homepage's structured data, the SERP API for citation surfaces, and a Google AI Overview check that shows whether Google's own AI summarizes you. No third-party trackers, no scraping, no stored data.
Is what I put in stored anywhere?
The URL is cached for 15 minutes to prevent duplicate API calls. Nothing else is stored. No email required, no cookies dropped, no analytics on your input.

More questions? Ask them inside the application

Brett K. Moore. Co-founder + CEO.

Mike Partners. Co-founder + Chief AI Officer.

We built PodcastNetwork.org to install the entity infrastructure Google and AI already trust, for people who need to be recognized without waiting for the algorithm to catch up.

Read the full story

You've seen the diagnostic. You've seen the builds. You know what's missing.

Apply for a build Or run the diagnostic on a different URL.

Reach us directly